Spreading information and news that grabs the attention of people can be done by blogging. It is an informal and easy way to express your thoughts and ideas on a certain subject, but how do you get started with all the information that is available on the internet. As Blogging and Digital Marketing are the most thriving skills of 2021, let us know more about how to start a blog and how it can be optimized to monetization at the end. Luckily onedigitaltech.in has been on the mission to offer free advice for beginners and here are a few easy methods on how you can start writing blogs,
These are primary points that you should keep in mind while writing a blog for a website. Follow the guide exactly and you’ll have your own site in less than a few minute’s time. So, let’s get started!
Table of Contents
Select an ideal Niche for your blog
Choosing a niche means choosing a topic that you are familiar with, knowledgeable, and passionate about. Writing a blog on a subject you are passionate about is not enough, it must also capture the attention of the readers. Once you’ve found your cup of tea, follow the 3 step validation process by checking the size of your niche as in whether the topic would gain maximum reach among your readers. The next step is to explore your competitors and analyze monetization potential.
Pick a blogging platform
Once you have a clear idea of what you are going to write about, we move on to the next step of choosing an ideal platform to publish your article. There is a wide range of platforms from which you can choose with all kinds of features, however, the most recommended one would be WordPress as it is a self-hosted software that allows you to set up your blog and run it using your own domain and web hosting by running ads or sell products and services. It has countless plug-ins and infinite ways to design and layout your blog. You can also go for other alternatives like Blogger, Tumbler, etc which are hosted platforms.
Pick a Domain name
A blogger’s unique address by which they will be known is their domain name. You can choose your domain name irrespective of the niche you choose to write your blog about. You can choose your domain name with the highly popular .com or country or niche-specific. In the end, it’s all about a name that’s memorable.
Get a web facilitating account
Once you’ve completed the above steps, choosing a reliable hosting service is important. This is significant to enhance the functionality and performance of your site. The hosting service makes sure that your blog content is available online for easy access to your readers 24/7. When choosing a service provider make sure to look up their reliability on the reviews section, because choosing the wrong one is like buying a cellphone without a service provider. Bluehost is in the lead of reliable hosting service as per the research conducted by WordPress.
Beginning a blog on WordPress
Here’s how you set up your web hosting account and install the WordPress software.
- Visit their homepage and click on the green button named ‘Get Started Now’.
- Select a hosting plan that is suitable for you. If you are a beginner you can start by choosing the basic plan and you can later update as the reach of your blog increases.
- Set up your domain name. This will be the name that your blog will be known by the users. Type the desired name in the box shown as ‘new domain’ and if your domain name is not taken by anyone then you can go on with the name and if it is taken then you can choose a name from the list of suggestions shown below.
- The next is the registration process where you need to manually fill in the registration form that contains your personal information. Once that is done select a hosting package and then fill out the payment information. Create an account by setting up a password and then click ‘login’.You can then sign in with your Google Account.
- Once you log in to your account you need to fill out a few questions on what your page is about and customize it according to your needs. Once the steps are complete your WordPress software is installed and your blog structure is set up!
The next step is to launch your Blog,
There are further options to customize your WordPress blog site and once you are done with the pre-launch customization and click the ‘Launch My Site” button, your blog is all set to go live!
Select a theme and design your blog
Here’s the next interesting step in setting up your blog site. Writing interesting blogs is not sufficient for a successful blog site, it also needs a design and theme that makes it appealing to the eyes of the reader. There are various themes available and certain themes come along with certain features that help make your page look attractive. Simultaneously create a blog logo which you will upload on the page. You can also write a catchy slogan to catch the attention of the readers.
Once the beautification process of your page is done, you can then proceed to add plug-ins. Plug-ins are nothing but those that add extra features to improve the efficiency of your site, the way it looks, and functions.
With the completion of all the above processes, you are ready to write content for your blog,
Compose and distribute blog content
With the framework of your blog site complete you can now start the intended purpose if your site, writing and publishing blogs.
The content that you write for your must be useful, informative, and reliable that people find interactive and come back for more. Sites such as WordPress give their bloggers the choice to publish their content either in the form of pages or posts. Make sure you fill out the information on the Homepage and About Us, Contact, and Product and Service Information. With the completion of this step move on to write your blog. The content you provide should revolve around the topic and not deviate, give an overall idea of what are the points that you’ve included and publish your ideas.
Enhance your blog content for SEO
Though blogs are an informal way of putting forth your ideas, you still need to gain visibility for your site. This can be achieved only if your content is SEO optimized. Here are a few basic methods on how to do so,
- Keyword optimization: choosing the right set of keywords by understanding what the user might type in the search box while looking for your content. This way it helps the search engine to crawl your site efficiently and help rank your page higher in the search results.
- SEO meta tags: these are nothing but SEO title and SEO description tags. The tagline should not exceed more than 50-160 characters. These taglines can be added with the help of plug-ins available on WordPress.
You can also know about : How to do SEO optimization for photography websites?
Promote, Market, and Improve your Blog
If your content is error-free and the basic testing of your contact information, interlink is done. Also, set up Google Analytics to track the performance of your site and the visitors. With this done, you’ve successfully laid the foundation for your blog site, now, what matters more is ensuring that your site reaches great heights. Here are a few tips on how to do it,
- Let everyone know about your blog
- Be active and update content regularly
- Promote your content through other platforms also
- Try to get organic traffic from search engines
- Advertise on web
- Start and build an Email subscriber list
How can you earn while writing Blogs
You can turn your blog activity into earnings. Blogs are not just about writing content but providing useful and informative posts that will attract visitors and encourage them to read more. Writing on listicles or top lists, how-to guides, tutorials, and manuals, product reviews, and product comparisons is a great way to procure income. Added to this you can also run ad monetization channels that generate income by running ads on your site. You can run ads regardless of whatever niche you intend to write, be it ads that are specific to what you write or ads that serve your advertiser’s purpose.
Conclusion:
Now that you’ve learned the basics of setting up a blog site like having your own domain name and hosting space. You can start by writing your content by getting familiar with the WordPress dashboard, making desired changes, and promoting yourself to become a successful blogger.
